

- #WHAT IS THE MOVIE SPRING BREAKERS BASED ON SOFTWARE#
- #WHAT IS THE MOVIE SPRING BREAKERS BASED ON WINDOWS#
How big was the production team, which tools and software did you use to put it all together, and how long did it take to create? Being forced to pare down so many ideas that we were all vibing on is no small feat. There are so many personalities on display in the film – in the characters, yes, but also in how it's cut and the overall look. The most challenging thing was settling on the voice, or tone, we wanted to portray. What did you find most challenging about working on this sequence? Ultimately, we wanted to complement the fierceness of the cuts and compositions with something that had some subtle energy but felt a bit calmer. What better place in California to draw inspiration for that type of street art-infused signage, other than maybe Venice? We had some of the shapes and letters created using the same look as the tropical calligraphy you see in malls and street art from around the world. Where did you get your inspiration for the ornate lettering?Īll from the Santa Monica pier. We were thrilled that Harmony felt the same way. Really, where we settled had just the right amount of cheesiness and glamour, and was something we really loved. We walked around buying snow globes, street paintings, caricatures and signage, jewelry – the works! We tried to find ways of dissecting all of those things and creating something that complemented the piece. Harmony wanted high energy, something fast paced, but also something that resonated with the ideas in the movie.Īs we started sketching things out, we realized we were in a tourist mecca: Santa Monica, California. When we first talked to Adam Robinson, the editor on the movie, and were introduced to the ideas that Harmony had been exploring, we immediately glommed onto a concept having to do with tourism and that puka-shelled, sunburnt, spring-breaker in all of us. Tell us about the original concept for the title sequence and how that developed. Once we got to a place that Harmony knew would work, he trusted us to try weirder and different things that ultimately led to the final piece. He has such a great way of getting the best creative out of people – in the way he subtly challenges you to try something different and uncomfortable.

He keeps everything free-flowing but he’s always super direct about which way the piece needs to go. When we finally met to go over ideas, he was hyped up. We had worked with him on a piece for Proenza Schouler a year or so before Spring Breakers came up, but hadn't had a lot of dialogue with him. Our first meeting with Harmony was so low key that it really took us by surprise. Over the last few years we've worked with dozens of brands and artists from all over the world.Īnd for Spring Breakers, what was the first meeting with Harmony Korine like and how was your working relationship? We handle everything from live-action to design and animation for commercials, music videos, interactive content and more. We are a multimedia production studio based in Los Angeles, founded in 2010 by William Campbell and myself. Give us a little background on Gentleman Scholar. Your coma from caring.Ī discussion with Creative Directors WILL JOHNSON and WILL CAMPBELL of Gentleman Scholar. The last thing you see after getting hammered in a tiki bar on your indefinite vacay. While there are fairy wings and nautical colours, closer inspection reveals an unintelligible mash – bits of neon signs mixed into a sugary cocktail, deformed Lisa Frank clippings glowing in the darkness.
#WHAT IS THE MOVIE SPRING BREAKERS BASED ON WINDOWS#
Flickers of iconography that, on first viewing, seem like glowing chotchkes hanging in the windows of bars down Highway 41. Ushering you into this South Beach Babylon is Gentleman Scholar’s opening and main-on-end title sequence. The film is a hypnotic reflection of 21st Century teenage America, in which the nation’s youth flock South East for their sandy sunshine exodus, away from boredom, face-first into mindless excess. Flashes of beach-side boozing, bikini tops, bongs, blow, and Britney Spears are whirlpooled with a mutated underbelly of bullets, power, and apathetic glee. Earlier this year, Harmony Korine’s Spring Breakers gave us a manic shot of microwaved soda pop.
